| Title: | Přeshraniční nákupní turismus v česko-saském příhraničí |
| Other Titles: | Cross-border shopping tourism in czech-saxonian border region |
| Authors: | Cimler, Petr Hommerová, Dita Potměšil, Jaroslav |
| Citation: | Trendy v podnikání = Business trends : vědecký časopis Fakulty ekonomické ZČU v Plzni. 2013, č. 1, s. 35-41. |
| Issue Date: | 2013 |
| Publisher: | Západočeská univerzita v Plzni |
| Document type: | článek article |
| URI: | http://www.fek.zcu.cz/tvp/doc/akt/tvp-1-2013-clanek-4.pdf http://hdl.handle.net/11025/16255 |
| ISSN: | 1805-0603 |
| Keywords: | pohraničí;chování zákazníků;nákupní podmínky;nákupní turismus |
| Keywords in different language: | border area;customer behavior;purchase conditions;shopping tourism |
| Abstract in different language: | Cross-border shopping tourism is a specific form of shopping tourism, the intensity and directions of which are very dependent on the changes of purchase conditions in the neighboring country. A shopping tourism research on the Czech citizens took place in 11 Saxony towns. Crossborder shopping tourism is a phenomenon mainly associated with the population of the border areas of the Czech Republic. |
| Rights: | © Západočeská univerzita v Plzni |
| Appears in Collections: | Číslo 1 (2013) Články / Articles (KEM) Číslo 1 (2013) |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Cimler.pdf | Plný text | 462,37 kB | Adobe PDF | View/Open |
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