| Title: | SDGS a jejich ohlas na sociálních sítích: analýza projektů zaměřených na udržitelný rozvoj publikovaných na LinkedInovém profilu světového ekonomického fóra |
| Other Titles: | SDGS and their impact on social networks: analysis of sustainable development projects published on the LinkedIn profile of the world economic forum |
| Authors: | Preis, Jiří Waldmannová, Barbora |
| Citation: | KRESA, Zdeněk (ed.) Business Trends 2022, Plzeň 2022, p. 184-196. |
| Issue Date: | 2022 |
| Publisher: | Faculty of Economics University of West Bohemia |
| Document type: | konferenční příspěvek conferenceObject |
| URI: | http://hdl.handle.net/11025/54544 |
| ISBN: | 978-80-261-1126-9 |
| Keywords: | LinkedIn;SDGs;Světové ekonomické fórum;udržitelný rozvoj |
| Keywords in different language: | LinkedIn;SDGs;World Economic Forum;sustainable development |
| Abstract in different language: | Sustainable Development Goals and social networks are two current topics, the combination of which can be a compelling means of change for a better and sustainable future. The paper deals with the analysis of video contributions published on the profile of the World Economic Forum (WEF) on the LinkedIn platform in 2019-2021, focusing on projects related to the Sustainable Development Goals (SDGs). An online database of projects related to the SDGs was created from the obtained data of selected metrics. In contrast, the projects were categorized and evaluated not only from the point of view of their geographical location and types of goals but also from their response on the social platform. The database in the form of a map application can not only be a source of classified information and interactive cartographic outputs. Thanks to examples of good practice on five continents, it also has the potential to positively motivate the implementation and realization of other projects related to sustainable development. |
| Rights: | © Authors of papers |
| Appears in Collections: | Konferenční příspěvky / Conference papers (KGE) Business Trends 2022: Conference Proceedings Business Trends 2022: Conference Proceedings |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| ConferenceProceedings_BusinessTrends_2022-uvodni strany.pdf | Plný text | 290,1 kB | Adobe PDF | View/Open |
| ConferenceProceedings_BusinessTrends_2022-184-196.pdf | Plný text | 544,88 kB | Adobe PDF | View/Open |
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